SmartOsso is one of the start-ups trying to improve economy in Calabria.

Innovation and Technology are the winning combination which led it to be the winner of the StartCup Calabria 2018.

The StartCup, with its ten years of activity, is the travelling business plan competition organized by CalabriaInnova, together with the University of Calabria, the Magna Græcia University and the Mediterranean University.

The participants were students, graduates, teachers and new or aspiring entrepreneurs; those having the opportunities of:

  • discussing and exchanging their ideas with mentors and experts
  • having chances for professional contacts
  • training on the culture of networking.

A challenge to the last pitch, the one held yesterday (13 July 2018), in the framework of the Atelier of Architecture of the Mediterranean University of Reggio Calabria.

The winners were: first, SmartOsso, an intelligentpet toyable to give useful information on our dog’s health. Second, Filtro Adsorbente Innovativo, a system of purification of industrial waters through the use of a particular nanomaterial; third, Fisio-Ing, a multi-functional equipment for rehabilitation and postural analysis.

The winners were chosen by a jury panel of experts, entrepreneurs, venture capitalists, industry journalists and institutional representatives after having examined the best twelve business ideas of the competition.

The three winning teams also gained access to the final of PNI, the Italian National Innovation Award, which will take place in Verona on 29 and 30 November 2018.